Category Archives: Part 2: Ownership, Strategy Mix, Online, Nontraditional

This sub-category encompasses retail institutions by ownership type, retail institutions by store-based strategy mix, and Web, nonstore-based, and other nontraditional forms of retailing.

Which Is More Important to Online Shoppers: The Customer Experience OR Free Shipping?

Posted on November 1, 2013 by bermanevansretail

This is a vital question for online retailers — especially since free shipping has become such a competitive tactic. And the answer really should be that both are important. As reported by Tim Parry for Multimerchant Merchant: “An overwhelming majority … Continue reading →

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , | 1 Comment

How Mobile Devise Users Utilize Their Apps

Posted on October 31, 2013 by bermanevansretail

With the rapid increase in mobile devises — and the number of apps developed for them, it is imperative that retailers understand why and how consumers are using their apps. As recently reported by eMarketer: “Consumers expect to receive something … Continue reading →

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Social Media and Retailing | Tagged , , , , , , , , , , , | Leave a comment

The Leading Global Retailers

Posted on October 30, 2013 by bermanevansretail

We know that Wal-Mart is the leading global retailer, but which firms fill out the rest of the top 50? (Note: Wal-Mart’s sales are almost as high as the next five largest retailers put together.) According to Kantar Retail, as … Continue reading →

Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional | Tagged , , , , , , , | Leave a comment