Category Archives: Online Retailing

Bricks-and click retailing and online-only retailing are covered here. There are lots of posts on multi-channel retailing.

Attitudes Toward Online Shopping by Age and Gender

Posted on September 23, 2013 by bermanevansretail

DDB Worldwide recently conducted a major survey of online shopping behavior. The findings are interesting. Look at the following chart, which groups people by age and gender. Where do YOU fit? Are the findings reflective of YOUR behavior? Click the … Continue reading →

Posted in Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , | 2 Comments

FTC Becoming More Active in Fight Against Spam

Posted on September 20, 2013 by bermanevansretail

The U.S. Federal Trade Commission is picking up its pace in the battle against spamming. On the whole, retailers are very supportive of these efforts because legitimate firms generally do not spam — yet, their messages are often lost/ignored in … Continue reading →

Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 7: Communicating with the Customer, Privacy and Identity Theft Issues, Video Clips (non-career) | Tagged , , , , , , , , | 1 Comment

What Is Market Fairness with Sales Tax?

Posted on September 19, 2013 by bermanevansretail

As we discussed last year, the fairness of Internet-only firms not collecting sales tax remains a hot topic. Both bricks-and-clicks firms and retailers not doing business online are at a significant price disadvantage. That is why store retailers are still … Continue reading →

Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 6: Merchandise Management and Pricing | Tagged , , , , , , , , , , | 2 Comments