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Category Archives: Online Retailing
Amazon Dives into Custom Clothing
Yes, you read the title of this post correctly. Not only is Amazon getting more involved in apparel retailing, it is also patenting a unique custom-clothing process. As Nick Wingfield reports for the New York Times: “This year, Amazon will … Continue reading
Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 8: Putting It All Together
Tagged Amazon, custom clothing, customer expectations, customer service, experiential retailing, merchandising
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In-Store Pickup Playing a Bigger Role
Bricks-and-clicks retailers are finding that many shoppers like the convenience of ordering online and picking up merchandise in the store rather than waiting for shipping. According to Kibo (formerly Shopatron): “When it comes to satisfying consumer fulfillment expectations, the ability … Continue reading
Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing
Tagged bricks and clicks, customer expectations, experiential retailing, in-store pickup, omnichannel
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Who’s on Top with E-Commerce?
It’s no surprise that Amazon is the leading online U.S. retailer. But would you be surprised to learn that Amazon’s online revenues for its most recent year were greater than the next 14 U.S. retailers COMBINED (according to eMarketer)? Or … Continue reading
Retailing: From A to Z 