Author Archives: bermanevansretail

Be a Better Job Applicant

According to Tracey Parsons, the CEO of CredHive (a networking firm), there are many things that job applicants can do to facilitate the hiring process for potential employers. Here are six tips from Parsons: Follow instructions — “It is refreshing … Continue reading

Posted in Career Useful Information, Careers in Retailing | Tagged , , , | 1 Comment

The 25 Most Popular Posts by Retailing: From A to Z by Joel Evans

Since this blog began in early 2012, a number of the more than 1,000 posts have been especially popular among readers. For those who have missed any of the 25 most popular posts, here they are: Can Car Manufacturers Sell … Continue reading

Posted in Career Useful Information, Careers in Retailing, Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , | 1 Comment

New Data on Retail Security Breaches

The impact of the spate of retail security breaches over the last decade keeps getting worse. eMarketer puts it thusly: “With the lure of using big data and advanced CRM [customer relationship management] techniques to predict everything a potential customer might … Continue reading

Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Privacy and Identity Theft Issues | Tagged , , , , , , , , , , | 1 Comment