New Data on Retail Security Breaches

The impact of the spate of retail security breaches over the last decade keeps getting worse.
eMarketer puts it thusly:
“With the lure of using big data and advanced CRM [customer relationship management] techniques to predict everything a potential customer might want or need before she even knows it, retail executives will have to wrestle with the added dangers of not only appearing creepy — a subjective judgment at best — but of objectively compromising the personal and financial information of their customers.”
Take a look at some of the top data breaches from 2003 to 2014.



This entry was posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Privacy and Identity Theft Issues and tagged , , , , , , , , , , . Bookmark the permalink.

1 Response to New Data on Retail Security Breaches

  1. Pingback: New Data on Retail Security Breaches | Retailin...

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