Tag Archives: women

Trends in Entrepreneurship by Women

Posted on September 20, 2014 by bermanevansretail

As we have noted before, there are a number of resources available to help women entrepreneurs level the playing with their male counterparts. Nonetheless, as Mathilde Collin — co-founder and CEO of Frontapp, a collaborative E-mail app — observes for … Continue reading →

Posted in Career Useful Information, Careers in Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 5: Managing a Retail Business | Tagged , , , , , , , , , , | 3 Comments

Online Resources for Women and Minority Business Owners

Posted on July 17, 2014 by bermanevansretail

Although these observations by the National Women’s Business Council refer specifically to female business owners, they are equally applicable to minority business owners: “Like all entrepreneurs, women business owners face many challenges in making their entrepreneurship dreams a reality.  Some … Continue reading →

Posted in Career Useful Information, Careers in Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 8: Putting It All Together | Tagged , , , , , , , , , , , , | 2 Comments

Manfluencer: Another New Term for the Retailing Dictionary

Posted on October 18, 2013 by bermanevansretail

We have written about the important topic of the shopping behavior of men versus women several times before. See, for example, 1, 2, 3, 4.  Now, let’s add another post to our collection — because this is such a timely … Continue reading →

Posted in Part 1: Overview/Planning, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , | Leave a comment