Tag Archives: women

Who’s the Real Boss of Shopping?

Posted on May 24, 2018 by bermanevansretail

The answer to this question, which may or may not be surprising to you, is women (for several product categories). Despite the blurring of gender roles, this remains true. As reported by Martin Armstrong for Statista: “One way of judging … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing | Tagged , , , , | Leave a comment

Best Women’s Retail Workplaces

Posted on October 4, 2017 by bermanevansretail

Each year, Great Place to Work ranks the top 100 firms for women. With this in mind, we review its Best Women’s Retail Workplaces. As examples, these two posts show our prior coverage of gender.   More Senior Women Executives Emerging … Continue reading →

Posted in Career Useful Information, Careers in Retailing, Part 5: Managing a Retail Business, Part 8: Putting It All Together | Tagged , , , , , | 1 Comment

How Men and Women Use Technology While Shopping 

Posted on August 23, 2017 by bermanevansretail

Euclid has just published the results of an important study: “Evolution of Retail: The Gender Gap — How Men and Women Use Technology While Shopping.” Click here to access the report [Note: A free sign-in is required.   As Euclid notes: … Continue reading →

Posted in Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Social Media and Retailing | Tagged , , , , | Leave a comment