-
RSS feed
Categories
Retail Management Supplements
-
Recent Posts
Archives
Twitter Updates
Tweets by BEretail
Tag Archives: trends
Discounts ARE Still Important to Many Shoppers
Last month, we reported that one recent research study found that “consumers may finally be moving from their interest in price as the driving force in their shopping behavior to a greater emphasis on quality.” But, many shoppers are still quite … Continue reading
Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing
Tagged competition, consumer goods, customer expectations, discount, merchandising, Nielsen, planning, pricing, sale, trends, Wall Street Journal
1 Comment
Today’s Path to Purchase Is Faster Than Ever
As the consumer purchase process speeds up, retailers need to act accordingly. According to Parago, an expert in consumer incentives and engagement: “With consumers embracing the omnichannel, the path to purchase is accelerating. Today’s retailers need faster ways to compete … Continue reading
Posted in Part 1: Overview/Planning, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged customer expectations, customer service, experiential retailing, Parago, path to purchase, shopping, trends
Leave a comment
