-
RSS feed
Categories
Retail Management Supplements
-
Recent Posts
Archives
Twitter Updates
Tweets by BEretail
Tag Archives: strategy
Advice from Alibaba’s Jack Ma
Jack Ma, who started life with very little, is now one of the richest people in the world. He is the founder and executive chairman of retail behemoth Alibaba Group, which generates hundreds of billions of dollars each year. In an … Continue reading
Posted in Career Useful Information, Careers in Retailing, Global Retailing, Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together
Tagged Alibaba, American Express, career, China, competition, customer expectations, global, Jack Ma, Kenneth Chenault, merchandising, small business, strategy, trends
1 Comment
Competing Or Cooperating with Amazon
Amazon is the current king of online retailing — and it has now opened some retail bookstores. There are many reasons why it is so successful: innovation, technology, customer service, product assortment, Amazon Prime, and a lot more. Although numerous … Continue reading
Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Social Media and Retailing
Tagged Amazon, competition, entrepreneur, Journelle.com, Marketplace, merchandising, planning, strategy
Leave a comment
Shopper Marketing More Important Than Ever
As noted by the GMA (Grocery Manufacturers Association) and consulting firm Deloitte, in their report “Shopper Marketing: Capturing a Shopper’s Mind, Heart and Wallet”: “Despite industry debates and differing opinions, shopper marketing should be consistently defined from the shopper’s point-of-view. It … Continue reading
Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged customer expectations, Deloitte, experiential retailing, Exponential Solutions (The CUBE) Marketing, Grocery Manufacturers Association, infographic, merchandising, planning, promotion, shopper marketing, Steve Hashman, strategy
Leave a comment
Retailing: From A to Z 