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Tag Archives: Monetate
Social Media Still Not a Key Driver of Retail Revenues
Despite the popularity of social media by many retailers and their customers, social media are still not driving much in the way of retail revenues. As reported by Multichannel Merchant, Monetate conducted a 2013 research project on social commerce trends. Here … Continue reading
Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Social Media and Retailing
Tagged customer expectations, customer service, experiential retailing, location, merchandising, Monetate, multichannel, Multichannel Merchant, planning, promotion, social media
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When Do Consumers Shop? (Hint: Many Do While at Work)
As we know, the Internet has dramatically changed the shopping behavior of lots of people. But employers may not be pleased by one big shift in shopping: the number of people who purchase online while they are supposing to be … Continue reading
Posted in Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer
Tagged bad behavior, customer expectations, experiential retailing, global, infographic, Monetate, opportunity, segmentation, shoppers, shopping, shopping while at work, social media, strategy, trends, trust
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Retailing: From A to Z 