Tag Archives: merchandising

Will Fast Fashion Work at JC Penney?

Posted on September 11, 2015 by bermanevansretail

JC Penney has had mixed results over the last several years; and as a result, it has changed CEOs, strategies, and merchandise plans. Now, JC Penney is moving into the fast-fashion arena, which has been led by retailers such as … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , | 3 Comments

Hands-On Tools to Improve Profitability

Posted on September 10, 2015 by bermanevansretail

As we have reported before, the Retail Owners Institute (ROI) provides many free or inexpensive resources. For example, see 1, 2, 3, 4, and 5.  Here are two other helpful resources from ROI: The ROI’s SPEEDY Expense Analyzer for Retailers — “Analyzing business … Continue reading →

Posted in Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 8: Putting It All Together | Tagged , , , , , , | 1 Comment

Will the New $50 Amazon Tablet Be a Success?

Posted on September 9, 2015 by bermanevansretail

Amazon has offered a variety of Kindle Fire tablets for the last few years. These tablets are less expensive than the iPad and offer a number of features. Now, to pump up sales, Amazon plans to introduce a new $50 … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Video Clips (non-career) | Tagged , , , , , , , , , | 1 Comment