Tag Archives: failure

It’s Not Always Great to Be a Businessweek Cover Story

Posted on January 30, 2015 by bermanevansretail

Abercrombie & Fitch (A&F) was once a shining retail apparel star among teens and young adults. However, the chain has faced some tough times in recent years. Consider this: “Abercrombie’s predicament, perhaps because of the cultural clout it once wielded, feels … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , | 1 Comment

Franchising Can Be Much Riskier Than Some Believe

Posted on September 23, 2014 by bermanevansretail

About a year ago, we wrote about the questionable nature of the 90% success rate for franchisees (a figure promulgated by the industry). Now, two recent Wall Street Journal articles raise even more questions about the viability of a franchised … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 4: Store Location Planning, Part 5: Managing a Retail Business | Tagged , , , , , , , , , , | 3 Comments

Coldwater Creek: From Retailer of the Year to Liquidation

Posted on May 13, 2014 by bermanevansretail

In another sign of the changing times in retailing, Coldwater Creek is now undergoing a liquidation sale of its remaining merchandise and will soon be closing all of its stores. Coldwater Creek was honored by Chain Store Age in 1997 … Continue reading →

Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 5: Managing a Retail Business | Tagged , , , , , | 1 Comment