Tag Archives: eBay

eBay’s New Fee Structure for Sellers

In recent years, eBay has faced increasing competition from Amazon.com as the latter has added more new third-party sellers to its Web site. Now, eBay is introducing a new fee structure for its third-party sellers to encouage them to stay … Continue reading

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing | Tagged , , , , , , , , , , , , , | 1 Comment

Not a Marriage Made in Heaven: When Class Meets Mass

Neiman Marcus is a leading higher-end retail chain that offers “upscale assortments of apparel, accessories, jewelry, beauty, and decorative home products to the affluent consumer.” Through its Last Call division, the firm sells merchandise in an outlet store format (and … Continue reading

Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , , | Leave a comment

eBay: Back and Stronger Than Ever

Not long ago, eBay was experiencing some tough times, especially with the lessening of interest in its traditional auction system. Today, eBay is on another roll, even making the cover of a February 2013 issue of Fortune. Why is eBay doing so … Continue reading

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , , , , , , , , , , | Leave a comment