Tag Archives: customer satisfaction

2017 Temkin Customer Experience Ratings for Retailers

Posted on April 5, 2017 by bermanevansretail

Each year, Temkin (a customer experience research and consulting company) conducts customer experience surveys. For 2017, the firm surveyed 10,000 U.S. consumers on 331 companies across 20 industries: “The Temkin Experience Ratings are based on consumer feedback of their recent … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 8: Putting It All Together | Tagged , , , , | 1 Comment

Why Aren’t More Shoppers in Your Loyalty Program?

Posted on April 3, 2017 by bermanevansretail

Retailers (of all sizes and types) are continually on a quest to attract more people to their customer loyalty programs. This continues to be both a critical goal and a major challenge for them. [See 1, 2, 3, 4.] Today, … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer | Tagged , , , , | Leave a comment

Are YOU Prepared for Ad Blocking?

Posted on February 20, 2017 by bermanevansretail

Ad blocking is becoming an enormous problem for online retailers, going from a nuisance a couple of years ago to a major threat today. ARE YOU PREPARED TO HANDLE IT? Technopedia describes ad blockers as follows: “An ad blocker is … Continue reading →

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business | Tagged , , , , , , , , | 2 Comments