Tag Archives: customer satisfaction

Supermarkets and Healthy Cereal

Posted on September 2, 2017 by bermanevansretail

McDonald’s and Coke know many consumers want healthy food and beverages. As a result, they added to their healthy offerings. Our posts on healthy foods include these. McDonald’s: Healthier Menu Still a Work in Progress.   Are YOU Prepared for Today’s Health-Conscious … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , | Leave a comment

Observations from 234 Entrepreneurs!

Posted on July 6, 2017 by bermanevansretail

We can learn a lot from successful entrepreneurs in terms of how to start a business, how to scale a business, and how to stay inspired. Recently, Tracey Wallace published (for Big Commerce) “234 American Business Owners on Starting, Scaling, … Continue reading →

Posted in Career Useful Information, Careers in Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 4: Store Location Planning, Part 6: Merchandise Management and Pricing | Tagged , , , , , , | 1 Comment

Retailers Need to Do Better with Loyalty Programs

Posted on June 9, 2017 by bermanevansretail

As we have reported before (click here, for example), the quest for customer loyalty continues to be both a critical goal and a major challenge for companies of all types and sizes. Given the importance of customer loyalty, why don’t … Continue reading →

Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , | Leave a comment