Tag Archives: customer expectations

More Than 30 Tips/Tools to Improve Your Writing

Posted on November 23, 2015 by bermanevansretail

Looking to improve your writing skills? [We ALL should be. 🙂 ] Take a look at the tips/tools offered by Lindsay Kolowich for HubSpot: “Whether you’re a published author or just starting to blogging, it’s not always easy to string words … Continue reading →

Posted in Career Useful Information, Part 1: Overview/Planning, Part 8: Putting It All Together | Tagged , , , , , , , , , | 1 Comment

How Are Retailers Really Doing with Social Media?

Posted on November 20, 2015 by bermanevansretail

Millions of retailers around the world maintain an active social media presence. But, how are they doing in terms of responding to people’s comments and questions on social media? Sprout Social reports: “Given that people are taking to Facebook and … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , | 1 Comment

Be a Smart Customer: 2015 Holiday Shopping Tips

Posted on November 13, 2015 by bermanevansretail

Every year, I offer a list of holiday shopping tips intended to help shoppers avoid overspending their budgets. Since the holiday season starts earlier and earlier each year, I’m doing the tips post two weeks before Black Friday.. According to … Continue reading →

Posted in Part 1: Overview/Planning, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , , , , , , , | 4 Comments