Tag Archives: customer expectations

A Look Back at the Evolution of Delivery Services

Over the past year, we have been writing a lot about the latest trends in shipping and delivery practices. (See, for example, 1, 2, 3, 4, 5). But, let’s also take a look at the evolution of shipping practices to see … Continue reading

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 5: Managing a Retail Business | Tagged , , , , , , , | Leave a comment

Making Fast Food Fast Again?

Isn’t it time for a number of fast-food restaurants to return to their roots and offer scaled-down menus and fast service? In the “good old days,” fast-food menus were really simple. Take a look at this early McDonald’s menu, for … Continue reading

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , | 6 Comments

What Will Get a Consumer to Read an E-mail?

For retailers that utilize E-mail as a promotion tool, it has become an ever greater challenge to get consumers to read those messages — due to the amount of messages and spam that people receive. So, what subject will get … Continue reading

Posted in Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , | Leave a comment