Tag Archives: cross-channel

Cross-Channel Shopping and the Holiday Season

Cross-channel shopping is booming. And retailers must act accordingly during the holidays. As Jay Henderson reports for Multichannel Merchant: Although “retailers have witnessed tremendous progress when it comes to mobile marketing and adoption, there are still two main challenges to overcome: Keeping … Continue reading

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Social Media and Retailing, Technology in Retailing | Tagged , , , , , , , , , | Leave a comment

L.L. Bean: Cross-Channel Merchant of the Year

Today, L.L. Bean was honored as the Cross-Channel Merchant of the Year at  Multichannel Merchant’s  27th Annual MCM Awards. Click the image to learn why.    

Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , | Leave a comment