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Tag Archives: Business 2 Community
Being Viewed More Credibly/Authentically
Why do most people trust those whom they know and .org Web sites more than mass media and .com Web sites? In a word: credibility (authenticity) — people’s trust is hard to earn and to retain. As Bob Hutchins reports … Continue reading
The Value and Results of Live Chat
As we have posted before, Live Chat has become a more valuable practice in the online retailer’s toolbox. So, where are we with Live Chat today? James Arnold, Business to Community — “You’ll find that the benefits of using a live … Continue reading
Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Technology in Retailing
Tagged Business 2 Community, Comm100, customer expectations, live chat, LiveChat, merchandising, multichannel, online shopping, opportunity, planning, Software Advice, technology, tips, trends, trust
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