Author Archives: bermanevansretail

What Is the World’s Largest Retail Store?

At least for now, the answer is NOT Macy’s Herald Square. And it is not in the United States. Click the image to find out the answer.    Public Domain Photo

Posted in Global Retailing, Part 4: Store Location Planning | Tagged , , , | Leave a comment

How McDonald’s Came Back Bigger Than Ever

As Keith O’Brien writes about McDonald’s in the New York Times: “The company’s bottom-line success in recent years has been unmatched by its traditional burger-chain competitors. Wendy’s and Burger King have been losing market share, while McDonald’s has been growing, … Continue reading →

Posted in Part 7: Communicating with the Customer, Part 8: Putting It All Together, Social Media and Retailing | Tagged , , , , , , | Leave a comment

Digital Tools Key for Grocery Shopping, Online and Off

Online food shopping has not lived up to many predictions. However, the Internet has a growing role to play. As reported by eMarketer: “‘What is changing—and rapidly—is how likely grocery shoppers are to use a variety of digital tools to … Continue reading →

Posted in Online Retailing, Part 3: Targeting Customers and Gathering Information, Technology in Retailing | Tagged , , , | Leave a comment