Monthly Archives: January 2013

“Sneaky” Ways to Track Shoppers

Retailers want to know as much as possible about their customers and their potential customers in order to better serve their needs and to increase the firms’ revenues, as we have reported earlier (see “How Retailers Track Shoppers: An Infographic” and … Continue reading

Posted in Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Privacy and Identity Theft Issues, Technology in Retailing | Tagged , , , , , , , , , , | Leave a comment

Looking for Ideas to Start a New Business?

A happy, healthy, and goal-fulfilled 2013 to all. Here is our first post of the new year. Many people want to be entrepreneurs. They work hard at their jobs and save enough money to do so. But, where do they … Continue reading

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information | Tagged , , , , , | Leave a comment