Target’s Everyday Low Pricing Ads

Posted on January 30, 2013 by bermanevansretail
To reinforce its everyday low pricing image, Target has implemented a new merchandising strategy known as “The Everyday Collection. By Target.”
This strategy involves a number of ads, which Target has assembled as a collection at YouTube. Click the image to see several Everyday Collection ads.

 


 

This entry was posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing, Video Clips (non-career) and tagged , , , , , , , , , . Bookmark the permalink.

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