Tag Archives: tips

Tips to Protect Your Passwords

Evans on Marketing Are your passwords strong enough to minimize your chances of identity theft or an invasion of your privacy? As Nicole Perlroth, New York Times reports: “It is absurdly easy to get hacked. All it takes is clicking … Continue reading

Posted in Privacy and Identity Theft Issues, Social Media and Retailing, Technology in Retailing | Tagged , , | 1 Comment

Why Consumers May Struggle with Online Shopping

Tealeaf, an IBM company, has developed software that enables online retailers to see the points in the purchase process where shoppers struggle, get frustrated, and abandon a purchase before checking out. Here are the first steps in the purchase process. … Continue reading

Posted in Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Technology in Retailing | Tagged , , , , , , , | Leave a comment

The Container Store: From Start-Up to Industry Leader

As MSNBC reports: “The Container Store opened its doors in 1978 filled with products like colorful milk crates, straw baskets, and other organizational items. Since then, the company has opened locations from coast to coast. We sat down with co-founder … Continue reading

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Retail Executive Interviews, Video Clips (non-career) | Tagged , , , , , , , , , , | Leave a comment