Tag Archives: shopping

What Would YOU Do If You Won $100,000?

Posted on August 29, 2014 by bermanevansretail

Well, this is not like winning a $100 million lottery. However, it is a good sum of money for [most of] us to have to spend. As marketers, we’d like to know if answers to this question differ by age … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business | Tagged , | Leave a comment

Real-Time U.S. Retail Spending by the Second

Posted on August 23, 2014 by bermanevansretail

Are you interested in current retail shopping statistics? Then, consider the fun, interactive Web site highlighted in this post. Retale — a company that offers a mobile destination application for shoppers that incorporates retail circulars into a rich, interactive format — recently … Continue reading →

Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing | Tagged , , , , , , , , , | 1 Comment

Deloitte’s Back-to-College 2014 Forecast

Posted on August 12, 2014 by bermanevansretail

Yesterday, we posted about Deloitte’s 2014 back-to-school shopping forecast. Today’s post features Deloitte’s 2014 back-to-college shopping forecast. For this forecast, the company questioned more than 450 parents of college students to “determine the top honors and consumer shopping trends likely to impact … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , | 1 Comment