Tag Archives: pricing

The Holiday Shopping Season Starts Earlier Every Year

Posted on October 28, 2012 by bermanevansretail

Black Friday still gets a lot of attention as a busy shopping day — and rightfully, so. However, the holiday shopping season now starts well before Thanksgiving. Few retailers wait until then to offer promotions. According to research by shop.org, … Continue reading →

Posted in Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , , , , | 1 Comment

Target: The Latest Entrant into Holiday Price Matching

Posted on October 18, 2012 by bermanevansretail

Target is following in the footsteps of Best Buy with its holiday pricing strategy. As the Wall Street Journal reports: “Seeing a very competitive battle this holiday, Target said that for the first time, it will match select online rivals’ … Continue reading →

Posted in Online Retailing, Part 1: Overview/Planning, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Video Clips (non-career) | Tagged , , , , , , , , , , | Leave a comment

Best Buy Digs Deeper into Price Discounting

Posted on October 16, 2012 by bermanevansretail

As we’ve reported before, Best Buy is in a battle for its future. As such, the chain’s decision to be more aggressive with its holiday price-matching strategy is a tricky maneuver — and it will be tough on profit margins since … Continue reading →

Posted in Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , | 2 Comments