Tag Archives: pricing

Discounting NOT Always Good for Department Stores

Posted on December 1, 2016 by bermanevansretail

As we have noted before, department stores such as Macy’s regularly offer discounted prices on many items. This may draw some added traffic and revenues, but does this increase profitability and draw profitable customers — and really help the department … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , , , | 1 Comment

Our Six-Part Series on Retail Pricing Tips

Posted on July 19, 2016 by bermanevansretail

Recently, we published a six-part series on retail pricing practices and offered several tips. Here, in one place ( 🙂 ), are links to each part of the series: Pricing & Small Retailers: Questions to Consider – Part 1 Pricing & … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , | Leave a comment

Can Pricing in the Mid-Range Succeed?

Posted on July 13, 2016 by bermanevansretail

This is a difficult question for some retailers — given the popularity of discounters and luxury retailers for two different customer segments in the marketplace. AND many retailers seem nervous to be in the mid-range. Yet, as Anthonia Akitunde (founder, … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , | Leave a comment