Tag Archives: Macy’s

Macy’s Career Video

After you finish college, are you considering a career in retailing? If yes, take a look at this Macy’s video.  

Posted in Career Useful Information, Career Video Clips, Careers in Retailing | Tagged , , , , | 1 Comment

Bluemercury’s In-Store Strategy

Bluemercury is a luxury beauty products and spa retail chain with stores in about 20 states and the District of Columbia. Macy’s acquired Bluemercury in 2015. Recently, Retail TouchPoints did a video interview with Barry Beck, Founder & COO, Bluemercury:  “With … Continue reading

Posted in Career Video Clips, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , , , , , | Leave a comment

Bloomingdale’s Ups the Ante for Its Outlet Stores

Until recently, Bloomingdale’s (owned and operated by Macy’s Inc.) only operated upscale stores. But today, it is becoming more and more engaged  in the discount segment of retailing with its Bloomingdale’s: The Outlet Store, as it seeks to (1) lure … Continue reading

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , , | 2 Comments