Tag Archives: global

Appeagle’s “Definitive E-Commerce Report”

Posted on November 11, 2014 by bermanevansretail

Check out this global E-commerce forecast from Appeagle — in a nice summary infographic by region of the world.    

Posted in Global Retailing, Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , | 1 Comment

A Multimedia Look at Couponing

Posted on October 25, 2014 by bermanevansretail

Couponing is alive and well. The big difference today: Print coupons are not nearly as popular as they were in the past; but other forms of coupons have gained popularity. As Vouchercloud.com reports: “The concept of launching a coupon or promotional campaign … Continue reading →

Posted in Global Retailing, Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , | 1 Comment

Retailers That Get the Value of Loyalty Programs

Posted on October 23, 2014 by bermanevansretail

As we have noted before, several retailers have dropped or cut back on their customer loyalty programs. And we have questioned the wisdom of those decisions — especially in today’s highly competitive cross-channel marketplace. So, take a look at this … Continue reading →

Posted in Global Retailing, Part 1: Overview/Planning, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , | 2 Comments