Tag Archives: communication

Listening to Your Customers

Posted on September 3, 2012 by bermanevansretail

It is pretty hard to serve customers properly unless we are listening to them — and communication is definitely a two-way street. As Cynthia Clark writes in 1to1 Magazine: “Listening to customers is a must. However, listening isn’t enough. Organizations … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information | Tagged , , , , , , , , , | Leave a comment

Personalized Communication Via Multiple Channels

Posted on August 6, 2012 by bermanevansretail

According to Pitney Bowes: “There is a fine line between what a consumer believes to be junk or a valuable piece of information, so it can be easy for a company to fall in to the junk category, but with … Continue reading →

Posted in Part 7: Communicating with the Customer, Social Media and Retailing, Technology in Retailing, Video Clips (non-career) | Tagged , , , , , , , | Leave a comment

Writing Great Online News Releases

Posted on February 23, 2012 by bermanevansretail

Click the image to learn about news releases. Also, check out this YouTube video:

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