Category Archives: Online Retailing

Bricks-and click retailing and online-only retailing are covered here. There are lots of posts on multi-channel retailing.

Social Media Trends and Retailing

Posted on July 10, 2012 by bermanevansretail

In digital retailing, shoppers write and read millions of reviews each year, which transforms how people make buying decisions—and how companies market to them.

Posted in Global Retailing, Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Privacy and Identity Theft Issues, Social Media and Retailing, Technology in Retailing, Video Clips (non-career) | Tagged , , | Leave a comment

More Retailers Engage in Multiple Channels as a Response to Showrooming

Posted on July 5, 2012 by bermanevansretail

As described in earlier posts, “showrooming” occurs when consumers visit retail stores to learn about and try out (or try on) products and then surf the Web — and purchase there — for the best prices. Now many retailers are fighting … Continue reading →

Posted in Online Retailing, Part 6: Merchandise Management and Pricing, Part 8: Putting It All Together | Tagged , , , , | 3 Comments

Competition for Specialty Toy Retailers

Posted on July 1, 2012 by bermanevansretail

According to this video from Euromonitor International, “specialty toy retailers have been slow to embrace online retailing, states Giedrius Daujotas, toys and games research analyst at Euromonitor. With grocery stores in developed markets selling more toys at lower prices and … Continue reading →

Posted in Global Retailing, Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 8: Putting It All Together, Video Clips (non-career) | Tagged , , , | Leave a comment