Author Archives: bermanevansretail

Best and Worst Workplaces for Women Executives

Posted on October 6, 2017 by bermanevansretail

Earlier this week, we reported on research by Great Place to Work. Its 100 best firms for women were cited. Today’s post cites other research. It is broader in scope. And it is global. Best and Worst Workplaces for Women … Continue reading →

Posted in Career Useful Information, Careers in Retailing, Part 1: Overview/Planning, Part 5: Managing a Retail Business | Tagged , , , , | Leave a comment

Best Women’s Retail Workplaces

Posted on October 4, 2017 by bermanevansretail

Each year, Great Place to Work ranks the top 100 firms for women. With this in mind, we review its Best Women’s Retail Workplaces. As examples, these two posts show our prior coverage of gender.   More Senior Women Executives Emerging … Continue reading →

Posted in Career Useful Information, Careers in Retailing, Part 5: Managing a Retail Business, Part 8: Putting It All Together | Tagged , , , , , | 1 Comment

E-Mail Popular. Complements New Media.

Posted on October 3, 2017 by bermanevansretail

Experts regularly predict E-mail marketing’s demise. Instead, our title disagrees. E-Mail Popular. Complements New Media. Let’s discuss.   Background In short, computer engineer Ray Tomlinson sent the first E-mail in 1971. During 2017, we exchange 205 BILLION E-mails each day! … Continue reading →

Posted in Global Retailing, Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer | Tagged , , , , , , | Leave a comment