Author Archives: bermanevansretail

Turbocharging Convenience Stores with Frictionless Checkout

The first Amazon Go store in Seattle opened in January 2018 and was the first commercial implementation of frictionless checkout or “Just Walkout Technology” in the U.S. retail market. Customers scan the Amazon Go app on their smartphone at entry, … Continue reading

Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Technology in Retailing | Tagged , , , , | Leave a comment

You and Your Next Car: A Match Made in Heaven…or an App?

Despite their love for cars, most Americans do not like shopping for a new car, it rates lower than cleaning toilets or going for jury duty! Cars.com’s service “Matchmaking Experience” is leveraging proprietary machine-learning algorithms to provide personalized recommendations based … Continue reading

Posted in Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Technology in Retailing | Tagged , , | Leave a comment

Welcome from Patrali Chatterjee

  I, Patrali Chatterjee, am honored to be the new author of the BermanEvans Retail Blog.  Joel is a prolific blog writer and meticulous in covering market-relevant topics in retail and marketing. He has set a high standard and I … Continue reading

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Introducing the New Author of Our Retail Blog

Please welcome Professor Chatterjee. And thank you for your support of our Retailing: From A to Z blog. Continue reading

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 8: Putting It All Together, Social Media and Retailing | Tagged , , | Leave a comment

Handling Rideshare Drivers

The Zebra created a guide to help those who struggle with awkward rideshare drivers. The guide breaks down the 10 most common types of rideshare driver personalities you’ll run into, from drivers who share too much to those that don’t say a word. Continue reading

Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business | Tagged , , , , | Leave a comment

2018 Universum Survey of Top Global Employers for Business Students

Earlier this month, we reported on Universum’s 2018 study of U.S. business students’ top employers. Now, we look at the 2018 Universum survey of top global employers for business students. And the results are quite interesting. Continue reading

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Consumer Purchase Process Today

Over the summer, we posted about psychology and digital marketing. Now, we focus on the consumer purchase process today. The way we shop has certainly changed over the years. And so have our choices as to how and where we … Continue reading

Posted in Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer | Tagged , , | Leave a comment