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How Do We Make Digital Consumers Happy?
Digital consumers can be quite demanding. Below are two valuable resources for us to better understand digital shopping and to learn how to better act in serving these customers.
This entry was posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing and tagged advertising, customer expectations, customer loyalty, customer satisfaction, customer service, experiential retailing, infographic, Kibo, online shopping, planning, Shopatron, social media. Bookmark the permalink.
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