Tag Archives: success

The Effect of Online Reviews on Sales

Posted on October 28, 2015 by bermanevansretail

Amazon has shown customer reviews and ratings for years. Many other retailers have followed suit. So, a vital question is: What is a good online rating score for a retailer or a specific product? The results of a recent study … Continue reading →

Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , | 1 Comment

For What Career Path Are You Best Suited?

Posted on August 10, 2015 by bermanevansretail

Are you uncertain about the best career path for you? Have you ever taken a career aptitude quiz? Here’s an interesting, easy, and fun “Career Decoder” quiz from Careerealism to encourage you to think more about your career options: “Using … Continue reading →

Posted in Career Useful Information, Career Video Clips, Careers in Retailing | Tagged , , , , , , , | 1 Comment

More Senior Women Executives Emerging in Retailing

Posted on July 14, 2015 by bermanevansretail

After a very long period in which men have dominated the senior executive positions in retailing, more women have now ascended to top positions. As Laura Heller writes for FierceRetail: “Change has been slow to come to retail. And that is … Continue reading →

Posted in Career Useful Information, Careers in Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 5: Managing a Retail Business, Part 8: Putting It All Together | Tagged , , , , , , , | 2 Comments