Tag Archives: retail analytics

Monetizing Customer Analytics

Posted on March 1, 2014 by bermanevansretail

As more retailers utilize “big data,” they must address the issue of how such analytics can be monetized. Here’s an interesting infographic from Capillary Technologies.  

Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 8: Putting It All Together, Technology in Retailing | Tagged , , , , , , | 2 Comments

A Great Source of Recent Sales Data by Retail Category

Posted on February 16, 2014 by bermanevansretail

Looking to track month-to-month changes in retail sales by retail category? Then, take a look at the Retail Owners Institute Web site. The Retail Owners Institute Web site offers free data (in chart form) on the most recent six month … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing | Tagged , , , , , , , , | 4 Comments

Better Understanding Big Data

Posted on February 13, 2014 by bermanevansretail

As we know, “big data” is more important than ever for retailers today. However, the process for gathering, compiling, and analyzing such data is complex. Thus, good software and integrated systems are keys to getting the most out of big … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together, Technology in Retailing, Video Clips (non-career) | Tagged , , , , , | 2 Comments