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Tag Archives: planning
A Professional Etiquette Quiz: How Do You Fare?
As defined by businessdictionary.com, general etiquette encompasses “behaviors and expectations for individual actions within society, group, or class.” Professional (business) etiquette “involves treating coworkers and employers with respect and courtesy in a way that creates a pleasant work environment for … Continue reading
Welcome Back, One World Trade Center
It’s been thirteen years. Let’s never forget. Evans on Marketing It has been about twelve-and-a-half years since one of the worst days in American history — a tragedy that many of us will remember forever. Now, One World Trade Center … Continue reading
Posted in Part 7: Communicating with the Customer
Tagged 9/11, ethics, planning, remembrance, trust, World Trade Center
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The State of Showrooming Today
It’s been a while since we’ve written about showrooming (see for example: 1, 2); but it remains a concern for many store-based retailers today. So, what’s currently going on with showrooming? According to RR Donnelly Retail, Rather than battle the trend … Continue reading
Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 7: Communicating with the Customer
Tagged customer expectations, customer loyalty, customer service, experiential retailing, merchandising, planning, retail analytics, RR Donnelley, showrooming, tips
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