Tag Archives: multichannel

Macy’s to Ship Online Orders from Stores

Posted on May 28, 2012 by bermanevansretail

According to the Wall Street Journal, Macy’s intends to utilize more than one-third of its stores as online-sales fulfillment centers. By shipping from sales locations, Macy’s hopes to better balance its warehouse inventory with sales-floor inventory and take on challenges posed by … Continue reading →

Posted in Part 5: Managing a Retail Business, Video Clips (non-career) | Tagged , , , , , | Leave a comment

Advance Auto Parts Tunes Up Social Commerce with PowerReviews

Posted on May 17, 2012 by bermanevansretail

Click on the image to see a slide show that demonstrates how Advance Auto Parts uses social media as part of its retailing strategy. 

Posted in Online Retailing, Social Media and Retailing | Tagged , , , , , | Leave a comment

Digital Tools Key for Grocery Shopping, Online and Off

Posted on May 16, 2012 by bermanevansretail

Online food shopping has not lived up to many predictions. However, the Internet has a growing role to play. As reported by eMarketer: “‘What is changing—and rapidly—is how likely grocery shoppers are to use a variety of digital tools to … Continue reading →

Posted in Online Retailing, Part 3: Targeting Customers and Gathering Information, Technology in Retailing | Tagged , , , | Leave a comment