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Tag Archives: in-store
Voice Assistants Have Come to In-Store Shopping
The technology behind virtual assistants, such as Alexa and Siri, keeps rapidly advancing. Not only can we order from our homes. But some voice assistants have come to in-store shopping. See How Voice Assistants Have Come to In-Store Shopping … Continue reading
Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Technology in Retailing
Tagged eMarketer, in-store, Siri, virtual assstant, voice assistant
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Who Is Most Apt to Use a Smartphone in the Store?
In just a short time, smartphone in-store usage has exploded. Unsurprisingly, younger shoppers are leading the way. According to eMarketer: “A February 2017 survey of U.S. smartphone users conducted by Euclid Analytics found that respondents ages 16 to 21 (Generation … Continue reading
Delivering In-Store Delight
As we approach the end of 2016, we have presented some of the most popular of the more than 1,500 posts that have appeared on Retailing A to Z. Today, we finish the year with a post on the key … Continue reading
Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged American Express, atmospherics, Birchbox, customer expectations, experiential retailing, in-store, multichannel, store design, store layout, tips
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