Tag Archives: economy

Consumer Sentiments in 2013

Posted on April 4, 2013 by bermanevansretail

Check out this video clip from Prosper Business Development. It discusses how consumers feel about the economic environment and how it affects them.  

Posted in Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , | Leave a comment

Shopper Wants Versus Needs in 2013

Posted on February 14, 2013 by bermanevansretail

Now that the Great Recession is mostly behind us (although there will still be trouble spots and ups and downs in 2013), will shoppers be increasing their purchases of goods and services they “want” versus those they “need”? According to … Continue reading →

Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , | Leave a comment

Where Are We Heading with the “American Dream”?

Posted on October 4, 2012 by bermanevansretail

JWT Intelligence recently conducted a major research study on the future of the “American Dream.” Click the photo to access the full 60-page report.

Posted in Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together | Tagged , , , , , , , | Leave a comment