Category Archives: Video Clips (non-career)

There are numerous retail-based video clips here that are more strategic than career-oriented.

Employees: A Key Costco Competitive Advantage

Posted on August 3, 2012 by bermanevansretail

Costco has a big advantage over most of its rivals: loyalty from both its customers (who renew their memberships at high rates) and employees (who rarely turn over). In this video, Costco founder, chairman, and former CEO Jim Sinegal explains that advantage to … Continue reading →

Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 5: Managing a Retail Business, Part 8: Putting It All Together, Retail Executive Interviews, Video Clips (non-career) | Tagged , , , , , | 3 Comments

Target at 50

Posted on August 3, 2012 by bermanevansretail

Target senior archivist Tony Jahn gives a video overview of Target’s first 50 years. Learn what makes one of the largest retailers tick — and draw such loyal customers. Read the full story at abullseyeview.com.    

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Retail Executive Interviews, Video Clips (non-career) | Tagged , , , , , , | 1 Comment

StubHub: 12 Years After Startup

Posted on July 28, 2012 by bermanevansretail

StubHub (“where fans buy & sell tickets”) was started in August 2000 as a small entrepeneurial venture. Today, it is a giant that is part of the eBay empire, with a mission statement that has remained pretty constant over the … Continue reading →

Posted in Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Retail Executive Interviews, Social Media and Retailing, Technology in Retailing, Video Clips (non-career) | Tagged , , , , | Leave a comment