Category Archives: Part 3: Targeting Customers and Gathering Information

This sub-category encompasses identifying and understanding consumers, and information gathering and processing in retailing.

The Top Eco-Friendly Fashion Labels

Posted on July 10, 2012 by bermanevansretail

Eco-friendly fashion is becoming more popular as a greater number of people are now interested in the materials from which their garments are made. Click the photo to read an article on the topic from Retail Digital. 

Posted in Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing | Tagged , , | Leave a comment

Retail Localization Across Borders

Posted on July 10, 2012 by bermanevansretail

“Going local internationally is a passport to business success, but only if it is done right,” says Matthew Staff. Click the icon to learn more.

Posted in Global Retailing, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning | Tagged , , | Leave a comment

Social Media Trends and Retailing

Posted on July 10, 2012 by bermanevansretail

In digital retailing, shoppers write and read millions of reviews each year, which transforms how people make buying decisions—and how companies market to them.

Posted in Global Retailing, Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Privacy and Identity Theft Issues, Social Media and Retailing, Technology in Retailing, Video Clips (non-career) | Tagged , , | Leave a comment