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Category Archives: Online Retailing
An Infographic Look at Cyber Monday
With Cyber Monday just ahead, take a look at this interesting infographic from http://www.bestcomputerscienceschools.net.
Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged customer expectations, Cyber Monday, experiential retailing, merchandising, online shopping, opportunity, shopping, trends
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Holiday 2013 Shopping Tips
Every year, I offer a list of holiday shopping tips intended to help people avoid overspending their budgets. Since the holiday season starts earlier and earlier each year, I’m moving up my tips post. According to the National Retail Federation, … Continue reading
Posted in Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged competition, customer expectations, merchandising, opportunity, pricing, promotion, tips
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What Can We Learn from Alibaba’s 11-11 Shopping Extravaganza?
Most retailers can only dream about the success of an event such as China’s Alibaba’s annual November 11 sale day. This day was wholly created by the online retailer as a time to have fun shopping — in essence, a … Continue reading
Posted in Global Retailing, Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer
Tagged Alibaba, China, customer expectations, experiential retailing, global retailing, opportunity, planning, pricing, sale, shopping, success
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