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Category Archives: Global Retailing
Welcome World Visitors!
We are honored that this blog has received visitors from about 165 countries around the world. (As of today, we have made more than 1,625 posts in the categories shown on the right side of this screen). Thank you!!!! 🙂 … Continue reading
McDonald’s Shifting Gears
McDonald’s is revamping its global strategy in hopes of stimulating sales and profits. Some of its planned changes are substantial. In January 2017, McDonald’s announced that it was selling a majority stake in its Chinese business. Given the huge size … Continue reading
Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together
Tagged 2012, 2017, competition, customer expectations, customer service, global, McDonald's, opportunity, planning, strategy
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Worldwide Growth in Restaurant Loyalty Programs
Some restaurants have had customer loyalty programs for years; others are newer to the game. In any event, restaurants globally are more involved with customer loyalty programs than ever before. However, although customer enrollment is growing; many people don’t actively … Continue reading
Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer
Tagged customer expectations, customer loyalty, customer service, eMarketer, global, loyalty program, merchandising, trends, usage
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