Men Ahead of Women in Mobile Buying

Posted on September 30, 2012 by
Recent research by uSamp, indicates that men are more likely to buy through their mobile devices than are women. What do YOU think are the implications of this to retailers?
Click the chart for the full story at eMarketer.

 

This entry was posted in Online Retailing, Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Social Media and Retailing, Technology in Retailing and tagged , , , , , , , , . Bookmark the permalink.

1 Response to Men Ahead of Women in Mobile Buying

  1. Pingback: Manfluencer: Another New Term for the Retailing Dictionary | Retailing: From A to Z by Joel Evans

Leave a Reply

Fill in your details below or click an icon to log in:

Gravatar
WordPress.com Logo

You are commenting using your WordPress.com account. ( Log Out /  Change )

Google photo

You are commenting using your Google account. ( Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. ( Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. ( Log Out /  Change )

Cancel

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.