More and more retailers are tracking the behavior of customers, and then using the information to customize the shopping experience.
Check out this infographic.
This entry was posted in Part 3: Targeting Customers and Gathering Information
, Part 5: Managing a Retail Business
, Part 6: Merchandise Management and Pricing
, Part 7: Communicating with the Customer
, Privacy and Identity Theft Issues
, Technology in Retailing
and tagged customization
, retail analytics
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