Angie Hicks: Angie’s List Founder

In 1995, Angie Hicks founded Angie’s List, as a small company that helped its customers find the best service business to solve a particular issue (such as a plumbing leak or a car repair). Today, Hicks remains as the company’s chief marketing officer; and Angie’s List is quite popular: “More than 1.5 million members use Angie’s List to find high-quality service companies and health care professionals in over 550 categories.” Angie Hicks is an avid blogger.
Click Angie Hicks’ photo for a short video from CNNMoney.

 

 

This entry was posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 7: Communicating with the Customer, Retail Executive Interviews, Social Media and Retailing, Video Clips (non-career) and tagged , , , , , , , , , , , . Bookmark the permalink.

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