Tag Archives: Visa

Free Marketing Tools from Credit Card Companies

Posted on April 26, 2016 by bermanevansretail

Click on the image below to see some of the many marketing resources that American Express offers to the retailers that accept an American Express card.   Click on the image below to see some of the many marketing resources … Continue reading →

Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing | Tagged , , , , , , , | Leave a comment

Visa Being More Retailer Friendly

Posted on February 23, 2016 by bermanevansretail

As part of its initiatives to expand its retailer base — and to grow greater retailer loyalty, Visa is enacting several tactics. Here is one of them: the Visa Commerce Network (VCM). Here is a synopsis of VCM, as reported … Continue reading →

Posted in Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Video Clips (non-career) | Tagged , , , , , , , , , | Leave a comment

Mastercard and Visa Are Losers. Who Are the Winners?

Posted on July 14, 2012 by bermanevansretail

As reported by Reuters and other news sources around the world, Mastercard, Visa, and various banks just signed off on billions of dollars in payments to retailers due to the credit card companies’ trade practices. There is no doubt that … Continue reading →

Posted in Part 1: Overview/Planning, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing | Tagged , , , , | 1 Comment