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Tag Archives: United States
Online Shoppers: A Global Perspective
Although consumers in the United States generate the most online sales dollars each year (with $385 billion expected in 2013), China has the greatest number of online shoppers (with 271 million in 2013). Check out this table from eMarketer; and … Continue reading
Posted in Global Retailing, Online Retailing, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 5: Managing a Retail Business, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer, Part 8: Putting It All Together
Tagged China, customer expectations, experiential retailing, global, merchandising, mobile shopping, online shopping, opportunity, shopping, success, trends, United States
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