Tag Archives: merchandising

Holiday Season 2017: Top Shopper Priorities

Posted on October 18, 2017 by bermanevansretail

Due to improvements in the economy, early forecasts point to a good 2017 holiday shopping season. Nonetheless, retailers still must be prepared for these two factors. One, what are shopper priorities? Two, how much will online shopping grow? The first … Continue reading →

Posted in Part 3: Targeting Customers and Gathering Information, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , | Leave a comment

Using Robotics to Aid — NOT Replace — Workers

Posted on August 9, 2017 by bermanevansretail

We are aware that robots are projected to replace many jobs in the future. But robots can also assist — not replace — workers. Here’s an example from the Wall Street Journal involving warehouse functions. As reported by Jennifer Smith: “Known … Continue reading →

Posted in Part 5: Managing a Retail Business, Technology in Retailing, Video Clips (non-career) | Tagged , , , , , | Leave a comment

How Shoppers Use the Return Option for Online Purchases

Posted on June 13, 2017 by bermanevansretail

Navar recently surveyed almost 700 U.S. consumers who returned at least one online purchase over the preceding 12 months to better understand people’s reasoning with regard to returns when shopping online. Here are some of the key findings: “The Bedroom is … Continue reading →

Posted in Online Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 6: Merchandise Management and Pricing | Tagged , , , | 2 Comments