Tag Archives: global retailing

Consumer Perceptions of the Best Retailers in Eight Countries

Posted on October 23, 2012 by bermanevansretail

OC&C Strategy Consultants, a firm based in the Netherlands, annually does research related to its Retail Proposition Index: 2012 “marks the third year we have produced the Index, a major piece of consumer research measuring shopper perception of the strength of … Continue reading →

Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 7: Communicating with the Customer | Tagged , , , , , , , | Leave a comment

Home Depot Learns the Hard Way: Chinese Not Do-It-Yourselfers

Posted on October 15, 2012 by bermanevansretail

For decades, Atlanta-based Home Depot has focused on do-it-yourselfers (DIYers) — customers who buy products and then install them or set them up themselves. But in China, Home Depot has found that customers are not that interested in being DYIers. So, … Continue reading →

Posted in Global Retailing, Part 1: Overview/Planning, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , | Leave a comment

India Warms to Foreign Retailers

Posted on October 10, 2012 by bermanevansretail

Although India has the second-largest population in the world with more than 1.2 billion people, until recently foreign retailers were allowed to operate there on a very limited basis. Now, this is beginning to change as India loosens its regulations … Continue reading →

Posted in Global Retailing, Part 1: Overview/Planning, Part 2: Ownership, Strategy Mix, Online, Nontraditional, Part 3: Targeting Customers and Gathering Information, Part 4: Store Location Planning, Part 6: Merchandise Management and Pricing, Part 7: Communicating with the Customer | Tagged , , , , , , , , , , | 1 Comment